Sustainable and Social Commitment
Under the motto ‘Love the Loop – Live the Loop’, we promote responsible behaviour along the entire value chain and raise awareness among our employees for issues relating to the circular economy.
Our commitment is particularly evident in the initiative of the internal value groups. They actively shape our cooperation and develop measures that go beyond pure business activities. For example, employees regularly participate in clean-up campaigns to clean public areas around our locations. These activities strengthen environmental awareness and promote a shared sense of responsibility within the team.
But we also take responsibility beyond the boundaries of the group. As a member of the ‘Kölle putzmunter’ organising committee, we support the City of Cologne's local initiative to keep public spaces clean.
In addition, in 2013 we joined forces with other partners to launch the ‘Donate Your Deposit’ project, which has now been established at eight major airports in Germany. Passengers can donate their deposit bottles and cans, which they are not allowed to take on board for safety reasons, via the ‘Donate Your Deposit’ collection containers in the security check area. Without ‘Donate Your Deposit’, the beverage containers would end up in the rubbish and the deposit money would not be redeemed.
The proceeds from the collection campaign are mainly used to create and maintain jobs for socially disadvantaged people. Der Grüne Punkt organises the counting and collection of the deposit bags and ensures that the deposit bottles and cans remain in the system and are recycled. Der Grüne Punkt also covers the costs of logistics, counting and receivables management as an annual donation. Over 40 jobs have been supported through this project to date.
Facts and figures about ‘Donate your deposit‘ since its foundation:
| Deposit containers collected: | 14,651,107 |
| Deposit proceeds: | 3,662.776.75 € |
| Donations ‘Der Grüne Punkt‘: | 599,576.00 € |
More information about the project on our website www.spendedeinpfand.de
Furthermore, our commitment to sustainability is evident not only in social projects, but also in our products and processes. In 2024, we were awarded the German Packaging Prize for our innovative joint project of a resource-saving stretch hood with Nestlé Germany and DUO PLAST. This recognition underlines our commitment to successfully combining ecological responsibility and economic efficiency.
Last but not least, our company was also represented at the B2Run company run in Cologne this year. Together with around 19,000 runners from over 700 companies, we took on the 5.2-kilometre course around the RheinEnergieSTADION.
For the team of Der Grüne Punkt, the focus was not on achieving the best time, but on team spirit, motivation and having fun together while exercising - despite the heavy rain.
